According to a recent survey conducted with fashion consumers in five European countries including the UK, France, Germany, Italy, and Spain, the majority of consumers were of the opinion that brands should publish their social and environmental policies. Whereas the share of respondents agreeing with this statement was at 71 percent in Germany, in Spain more consumers (at 80 percent) found this statement important.
Share of consumers who think it's important for brands to publish their social and environmental policies in selected European countries as of 2020
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Share of respondents
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Ipsos MORI, & Fashion Revolution. (January 6, 2021). Share of consumers who think it's important for brands to publish their social and environmental policies in selected European countries as of 2020 [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/1234831/eu-consumer-opinions-on-brands-social-and-environmental-policies/
Ipsos MORI, und Fashion Revolution. "Share of consumers who think it's important for brands to publish their social and environmental policies in selected European countries as of 2020." Chart. January 6, 2021. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/1234831/eu-consumer-opinions-on-brands-social-and-environmental-policies/
Ipsos MORI, Fashion Revolution. (2021). Share of consumers who think it's important for brands to publish their social and environmental policies in selected European countries as of 2020. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/1234831/eu-consumer-opinions-on-brands-social-and-environmental-policies/
Ipsos MORI, and Fashion Revolution. "Share of Consumers Who Think It's Important for Brands to Publish Their Social and Environmental Policies in Selected European Countries as of 2020." Statista, Statista Inc., 6 Jan 2021, https://www.statista.com/statistics/1234831/eu-consumer-opinions-on-brands-social-and-environmental-policies/
Ipsos MORI & Fashion Revolution, Share of consumers who think it's important for brands to publish their social and environmental policies in selected European countries as of 2020 Statista, https://www.statista.com/statistics/1234831/eu-consumer-opinions-on-brands-social-and-environmental-policies/ (last visited September 01, 2024)
Share of consumers who think it's important for brands to publish their social and environmental policies in selected European countries as of 2020 [Graph], Ipsos MORI, & Fashion Revolution, January 6, 2021. [Online]. Available: https://www.statista.com/statistics/1234831/eu-consumer-opinions-on-brands-social-and-environmental-policies/